Google and Accel have joined forces in a landmark partnership, committing up to $2 million per startup to identify and nurture India's most promising early-stage artificial intelligence ventures. This collaboration, part of Google's AI Futures Fund and Accel's Atoms program, aims to accelerate AI innovation within India and among the Indian diaspora.
Investing in India's AI Future
Announced on Tuesday, this strategic alliance will see both firms contribute up to $1 million each to selected startups. The 2026 cohort of the Accel Atoms program will specifically target founders in India and those of Indian origin globally who are building AI products from inception.
“The thought process is building AI products for billions of Indians, as well as supporting AI products built in India for global markets,” Prayank Swaroop, a partner at Accel, told TechCrunch.
India presents an attractive market, boasting the world’s second-largest internet and smartphone user base, coupled with a deep pool of engineering talent. Despite this potential, the country has historically lagged in frontier model development and has produced fewer companies pushing the technical boundaries of AI compared to the U.S. and China.
However, this landscape is rapidly changing. Major AI players like OpenAI and Anthropic have recently established offices in India, and global investors are increasing their early-stage commitments. The prevailing belief is that India's vast, mobile-first population, expanding cloud infrastructure, and relatively low software costs could transform it into a significant AI market, provided its ecosystem can convert talent and demand into original research and products.
Broad Scope and Comprehensive Support
Swaroop indicated that investments would span a wide array of areas, including creativity, entertainment, coding, and various forms of work. “The future of work here is more encompassing, which is essentially SaaS, and all other applications,” he explained. “It could even be foundational models.” The firms also plan to identify areas where large language models are expected to advance over the next 12-24 months and seek out Indian startups innovating in those directions.
Beyond financial capital, selected founders will gain substantial non-monetary support. This includes up to $350,000 in compute credits across Google Cloud, Gemini, and DeepMind, along with early access to Gemini and DeepMind models, APIs, and experimental features. The program offers support from Google Labs and DeepMind research teams, co-development opportunities, monthly mentorship with Accel partners and Google technical leads, and immersive sessions in London and the Bay Area, including Google I/O. Startups will also benefit from marketing support through Accel and Google’s global channels, as well as access to the Atoms founder network and Google’s AI builder ecosystem.
“India has an incredible history of innovation, and we firmly believe that its founders are going to be playing a leading role in the next generation of AI-led global technology,” Jonathan Silber, co-founder and director of the Google AI Futures Fund, told TechCrunch. “This is the Futures Fund’s first such collaboration anywhere in the world, and we chose India for a reason. Google has been a committed partner in the country’s journey to digital transformation, with multibillion-dollar investments over the years.”
Google's Expanding Footprint in India
This partnership aligns with Google’s broader strategic investments in India, including a recent $15 billion plan to establish a 1-gigawatt data center and AI hub. In 2020, Google launched a $10 billion digitization fund, which has backed key Indian firms such as Bharti Airtel, Reliance Jio, and Walmart-owned Flipkart. More recently, Google partnered with Reliance to offer millions of Jio users free access to AI Pro.
The AI Futures Fund, launched by Google in May, serves as a dedicated global vehicle for investing in and collaborating with AI startups. It has previously supported companies like Replit and Harvey, and has also directly invested in Indian startups such as Toonsutra and STAN.
Partnership Dynamics and Strategic Intent
Jonathan Silber confirmed that Google would hold a “material presence” on the cap tables of startups funded through this partnership, though he did not disclose the specific equity split compared to Accel’s. He emphasized the value of collaborating with Accel, a market leader with deep local knowledge, to engage with early-stage founders effectively.
Importantly, both Silber and Swaroop clarified that there would be no requirement for participating startups to exclusively use Gemini or any other Google product. “Sometimes, Google’s technology is the best. Other times, you’ll see Anthropic or OpenAI. So, we’re not putting firm requirements that say you can only use Google’s models,” Silber stated. “What we’re hoping to do, though, is find a couple of different unique integrations that we can do with these companies that leverage Google AI technology.”
Launched in 2021, Accel’s Atoms program is a pre-seed and seed platform that has supported over 40 companies, collectively raising more than $300 million in follow-on funding. The firm expanded the program this year to include Indian-origin founders based overseas. This latest collaboration with Google follows Accel’s recent partnership with Prosus to co-invest in Atoms X, targeting early-stage Indian founders building large-scale solutions for the country’s massive population.
Silber explicitly stated that Google is not structuring this partnership as a direct pathway to future acquisitions or even primarily to acquire new cloud customers. “We’re not a sales team, so we’re not specifically looking to sign up new cloud customers. That’s not our goal,” he affirmed. “In terms of KPIs, our objective is simply to see the next wave of innovation in the AI space coming out of India.”







