TikTok for Artists Launches to Empower Musicians
TikTok officially launched TikTok for Artists, a new platform designed to help musicians build their careers. This platform, previously in testing, provides artists, labels, and teams with valuable data insights.
Gain Insights, Boost Engagement
TikTok for Artists offers data on song and post performance, including views, posts, and creator engagements. Understand your audience with demographic information like age, language, and gender. Leverage step-by-step guides and resources to maximize TikTok's promotional tools and features.
Promote Upcoming Releases with Pre-Release Tool
A new "Pre-Release" tool allows artists to promote upcoming albums directly on TikTok. Fans can pre-save albums to Spotify or Apple Music for instant access upon release.
This dedicated space helps artists promote content and drive fan engagement, capitalizing on TikTok's influence on music trends and viral songs. TikTok for Artists empowers musicians to expand their reach and grow their audience.
Focusing on Music Discovery and Promotion
The launch follows the shutdown of TikTok Music, signifying TikTok's shift towards music discovery and promotion rather than competing with streaming services. TikTok aims to further its role in driving music listening and value on established platforms.
TikTok for Artists is currently available in numerous countries, including the US, Canada, UK, Australia, Japan, and Brazil, with expansion planned for other regions soon.