London and New York-based e-commerce startup Swap Commerce has announced a substantial $100 million Series C funding round, attracting significant investment from prominent VC firms DST Global and Iconiq. This latest capital injection, which positions Swap as a formidable competitor to industry giant Shopify, comes just six months after the company secured a $40 million Series B round led by Iconiq.

Founded in 2022, Swap Commerce offers an innovative AI-powered platform designed to empower brands in building robust web storefronts. Its comprehensive suite of tools facilitates seamless cross-border transactions, efficient inventory management, and streamlined returns processes. The platform has garnered particular popularity among luxury clothing brands and actively targets companies aiming to expand their sales globally.

The rapid and substantial funding from such high-profile venture capitalists signals Swap as a startup to closely watch in the competitive e-commerce landscape. While the company declined to comment on its latest valuation, this swift accumulation of capital highlights strong investor confidence. Swap, however, operates in a crowded market, facing considerable competition, including from the established e-commerce behemoth, Shopify.